Uniqueness:
Uniqueness is a
very important factor, if you have uniqueness in your advertisement your ad
will be successful and will stand out and that can attract people to buy the
product for example the crates are hanging from the truck ceiling because it
shows that the diet coke is lighter so it looks like gravity is going to pull
it upwards and if you are doing an ad about if you pollute to much the weather will
change you like in this picture.
An Element of Surprise:
A factor that surprises a
person for example when a person gets interested into the product, he or she
will impressed by the product and will probably
buy it because of how the ad looks and how it makes the person want to get it because
of maybe it says 50% off get it now! And that will make people share what they
think about the product and then their friends will also think about to buy it.
Present How You Present It:
You Should first think before you do because if you draw or if you do something wrong and and its permanent you can not erase it, you should also think about something that attracts people who are looking for the product you have, and you should do it about something that interests that person for example if you are selling a big burger and your ad does not interest the person you want to sell it to, you should always have a background relating to your ad or then it will be out of shape and will look confusing and look it's not what the person expects.
